E-commerce

Turn browsers into buyers. Buyers into loyalists.

Three AI agents that recover abandoned carts, resolve support tickets, and drive repeat purchases — with the personal touch of your best team member, at the scale of your biggest sale day.

12–18%

Cart recovery rate

85%

Support tickets auto-resolved

2.4x

Higher email open rates

< 30s

Average response time

The challenge

The problems every e-commerce team knows too well.

You know what good looks like. You just don’t have the headcount to do it for every customer, every time.

Problem

Cart abandonment sits at 70%+

How huumaan solves it

James sends a personalised follow-up within minutes — referencing the exact items, answering hesitations, and nudging with the right incentive. Not a template. A real conversation.

Problem

Support tickets pile up after every sale

How huumaan solves it

Maya resolves shipping, returns, and sizing questions instantly — pulling from order history, carrier APIs, and your knowledge base. Customers get answers in seconds, not hours.

Problem

Repeat purchase rates stall

How huumaan solves it

Sofia identifies replenishment cycles, complementary products, and re-engagement windows — then reaches out at the perfect moment with a message that feels hand-written.

Problem

Seasonal spikes overwhelm your team

How huumaan solves it

All three agents scale elastically. Black Friday, holiday rushes, flash sales — every customer still gets a personal, thoughtful response without hiring temp staff.

Use cases

Six ways huumaan works for e-commerce.

J
JamesSales

Abandoned cart recovery

Detects abandoned carts in real time and sends a personalised message referencing the specific items, customer history, and any available incentives.

12–18% recovery rate

vs 3–5% from generic email flows

M
MayaSupport

Post-purchase support

Handles "where is my order", return requests, sizing questions, and product issues — pulling from your order management system and carrier tracking.

85% auto-resolved

without human intervention

S
SofiaMarketing

Repeat purchase campaigns

Identifies replenishment cycles and cross-sell opportunities based on purchase history, then crafts individual messages that feel personal, not automated.

2.4x higher open rate

vs batch marketing emails

J
JamesSales

VIP customer nurture

Recognises high-LTV customers and proactively reaches out with early access, exclusive offers, and personal check-ins to deepen loyalty.

30% higher LTV

for nurtured VIP cohort

S
SofiaMarketing

Review & feedback collection

Sends perfectly timed review requests based on delivery confirmation and product category — with follow-up for unhappy customers routed to Maya.

3x more reviews

compared to generic post-purchase flows

M
MayaSupport

Pre-sale product guidance

Answers product comparison, compatibility, and sizing questions before purchase — reducing returns and increasing conversion confidence.

22% fewer returns

from guided pre-sale support

How it works

From integration to autonomy in weeks, not months.

01

Connect your store

Plug in your Shopify, WooCommerce, or custom platform. huumaan syncs your product catalog, order history, and customer data — then starts building profiles.

02

Review and refine

Agents start generating drafts immediately. You review, approve, or edit. Every decision trains the system to match your brand voice and business rules.

03

Scale with confidence

As confidence scores climb, agents auto-approve more. Your team shifts from writing every message to overseeing an intelligent system that handles the volume.

We went from a 3-person support team drowning in tickets to one person reviewing what the agents draft. Our CSAT actually went up because customers get answers in seconds instead of hours.

Head of CX

D2C Fashion Brand, 50k+ orders/month

Integrations

Connects with the tools you already use.

Shopify

Platform

WooCommerce

Platform

Stripe

Payments

Klaviyo

Email

Gorgias

Support

ShipStation

Shipping

Yotpo

Reviews

Recharge

Subscriptions

See all 50+ integrations →

Ready to scale your customer relationships?

Start a free trial and see how huumaan’s agents handle your support, sales, and marketing conversations — with zero code changes.